Monday, January 27, 2014

Picking The Direction I Want to Follow

This week we have had to try to find a company that we think we might want to work with. Once we have settled on a potential candidate, we have to answer a few questions regarding our choice and the reasoning behind it all.

Here we go.


Who Am I Targeting and Why?
Ballistic Arts Media Studio Inc. (www.ballisticarts.com)
I checked out a great number of studios, design firms and even freelancers in the greater vancouver area, and I really liked the vibe that Ballistic throws around on their website. They seem to have a great energy about them and also seem to convey a great sense of humour in what they do. So many websites and designers carry on and on about how creative they are, where as this firm shows their creative side tempered with a sense of humour I didn't see too often in my search.

What Type Of Work Do They Do?
A little bit of everything really. Video Production, Graphic Design, Photography, and Web Design. They have done print for brochures, websites, large scale transit labels and decals and a TON of other stuff. My only critique of their website is that their portfolio page(s) are a little on the overwhelming side. I guess it shows that they get a lot of work.

How Does This Choice Reflect With My Own Values/Designs/Goals?
I love the headline on their careers page 

"Not wanting to be a cog in the corporate machine? Want to work in a place that actually cares about your career?"

I know that the design world is serious business, and that I am to be expected to act as a professional, but I stress enough about that type of stuff already. I don't want to work in a stuffy and overly serious design studio. I can be corporate when I have to, but it would be nice to wind up working for a place that lets the creativity run crazy in the studio. Heck, their staff page has all the employees tied up in straight jackets:) I would like to find a bit of fun in my job and my work environment. Live to work, don't work to live.


I want to work for a place that allows me to grow, learn and become a better designer.
They also state on their careers page that they are looking for people who:

• are skilled and have lots of potential
• want to be part of a team
• care about what they do and what impact it has
• work hard
• and take pride in their achievements

 How could someone not want to work for a place like this?


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