Tuesday, February 11, 2014

Finally! The work begins!

So last week we finally started the wheels turning for the actual creative process for our identity work. We have been handed the reins to start working on our items we are using for our mail out "campaign".

We had to sign up for 2 meetings with Nancy that are to happen over the next 6 weeks. I threw myself under the bus for first week meetings and am due to visit with her again on March 19th. I will most likely attend next weeks class just to buy myself a little more feedback considering the tight schedule I put myself under for this first week.

So now that I have my first deadline in place I have to have some work ready for this weeks class.
So I spent my week drumming up thumbnails and researching places where I can possibly buy or order materials that will work with my concept.

I began by figuring out my "angle" as to exactly what I am trying to convey. I have been kicking around the concept of being a puzzle or problem solver since the beginning of term. I have courted ideas involving rubrics cubes, Japanese finger traps, and other puzzle concepts.

I have settled on the idea of producing a small 12 piece magnet backed puzzle with some sort of witty or silly comment along the lines of "I don't know what your problem is..." printed on the puzzle.

I will mail out 11 of the 12 pieces to the design firm I have targeted. A week later I will mail out the last piece.

This last piece will have a small cartoony drawing of me holding a qr code as some sort of sign or placard. Therefore, I help solve the problem. I can be the missing piece for the studio!

The qr code will direct to a short video slideshow or clip that will provide an introduction of myself to the company and provide them a brief glimpse of who I am as a person. From there, the video will provide a URL to my online portfolio and my contact information should the studio decide to contact me.

Once this idea is left to develop over the next couple of weeks I will also begin development on my leave behind.

I am now experiencing a confusing sensation of excitement to move forward and stress that these ideas have to develop alongside my monstrosity of a website project.

Or maybe it's just gas....



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